Having participated to increase their exports to the United States, Turkish ceramic brands received great interest at the Las Vegas Coverings Expo, which is the world’s largest trade show on covering materials. Under the framework of the Ceramics Promotion Group (STG) activities, the industry firms exhibited their products at the Coverings International Marble, Natural Stone, Machinery and Services Exhibition, which is a significant event in the field of ceramic tile coverings. Turkey was among the most intensively participating countries in the expo, which was held in Las Vegas between April 29 and May 2 2014. Yurtbay Seramik also took its place at its stand with its representatives. The expo featured exhibitors from 38 countries including Germany, the United States, the United Kingdom, Japan and Italy.